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Brumbaugh, Anne M.:
Why do I identify with thee? Let me count three ways: How ad context influences race-based character identification.
[2009]
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Brumbaugh, Anne M. (1)
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adult
(1)
advertising
(1)
advertising effect
(1)
advertising functions
(1)
contextual model
(1)
ethnic group
(1)
gender
(1)
gender role
(1)
identification
(1)
media effect
(1)
perception
(1)
race
(1)
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research report
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periodical article
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2000-2009
(1)
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english
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Psychology and marketing
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